Rozetked. Visual identity

Rozetked Identity

Rozetked

Rozetked

Rozetked

About

We designed a visual identity concept for a popular YouTube channel named Rozetked. The channel is mainly about gadgets and the news around them. Its name refers to a rosette in Russian, so we decided to use a lightning symbol as a main logo. Also, lightning is a metaphor for speed

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Inside the logo, we use a variety of abstract symbols. It makes the visual system more dynamic and diverse

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rozet
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